Automating Task Assignments: Typeform to Asana via Zapier

In today’s fast-paced digital environment, creative teams need seamless processes that allow them to focus more on execution and less on repetitive admin work. That’s exactly what Hike Branding delivered for one of our clients—by building a smart automation system that connects Typeform with Asana using Zapier and custom development. 

Let’s walk you through how we did it, and how this automation transformed their workflow. 

The Challenge: Manual Task Creation Was Slowing Things Down

Our client’s team used Asana to manage creative projects like logo design, banners, and t-shirt graphics, all organized using pre-defined task templates. They collected briefs via Typeform, which captured detailed inputs from customers. 

But there was a gap. Each form submission had to be manually reviewed and converted into a task in Asana. This not only consumed valuable time but introduced the risk of errors and delays in task assignments. 

They needed a way to automatically: 

  • Create Asana tasks using predefined templates 
  • Map form responses into relevant task sections 
  • Assign tasks to the right team members 
  • Attach uploaded files from Typeform 

Our Automation Solution

Our Hike Branding experts designed a custom workflow to automate the process from form submission to task creation using the following stack: 

Workflow: Typeform → Zapier → HTTP Server → Asana API 

Here’s how it worked: 

Step 1: Form Submission Triggers Zapier 

As soon as a client fills out the Typeform, Zapier kicks in. It captures the data and routes it through a webhook to our custom server. 

Step 2: Custom Script Handles Template Mapping 

Zapier doesn’t natively support pushing data into existing Asana templates. So, we built a custom script using Asana’s API that dynamically: 

  • Identifies the correct template based on form category 
  • Creates a new task using that template 
  • Populates fields and sections with form responses 

Step 3: Auto-Assignment 

Each task is assigned to the appropriate team member based on project category, ensuring the right person sees it right away. 

Bonus: File Attachment Handling with Google Drive

Typeform also allowed users to upload files with their submissions. To handle this: 

  • We connected Google Drive via Zapier. 
  • A unique folder is created for each submission. 
  • Uploaded files are stored there, and the folder link is added to the Asana task description automatically. 

This keeps everything organized and accessible within the task itself. 

The Result: Fully Automated, Zero Manual Effort

Thanks to this automation: 

  • Tasks are created and assigned instantly 
  • All form data is structured in the correct Asana fields 
  • File uploads are neatly linked within each task 
  • Manual input, errors, and delays are eliminated 

The creative team now works more efficiently, with tasks arriving ready-to-go saving hours every week, thanks to the solution provided by Hike Branding experts. 

Final Thoughts

This project is a great example of how thoughtful automation can optimize workflows and empower teams. Whether you’re using tools like Typeform, Asana, Zapier, or Google Drive there’s often a smarter way to connect them for a better experience.

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